Copyright laws were established to provide protection for creatives, such as writers, artists, designers, and other disciplines. The laws lay out what the creative's rights are and how they can be assigned. In other words, if you want to use something you don't own, you have to ask permission. It's really no different than asking your neighbour for a cup of flour.
Read MoreThe most common industries that come to mind with challenges to creating content are those that have strict rules handed down by regulatory bodies, usually because they handle highly confidential, sensitive information: lawyers, accountants and other financial services, government contractors, etc.
Read MoreTragedies happen. Deaths are inevitable and high profile people get a lot of attention - and there have been a lot of high profile deaths this year. If you listen to people like me telling you how to manage social media for your business, you're posting regularly - yes, even using tools for automation - and you might end up posting during a time when people are upset about one event or another. There are two common questions: The first is whether you should pause your business feed. The second is whether or not you should comment on said event.
Read MoreBecause the bandwagon isn't original or classic. It also gets old pretty fast.
I've started to get meme-fatigued in recent months. I'm also list post fatigued, and how-to post fatigued, and all sorts of other typical kinds of content fatigued. It's not that I never find value in these types of content, because I sometimes do. There's an enormous volume of them out there, though.
Read MoreDo you remember what it’s like to be mutually “in like” for the first time? You click with the person so well that you want to see and talk to each other all the time. The connection is so strong that you feel like you’ve found a kindred spirit, or maybe even THE ONE!
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